https://claxon-communication.com/2012/04/10/death-of-the-elevator-pitch/ Claxon creates powerful messaging for purpose-driven clients. Fri, 13 Apr 2012 12:58:19 +0000 hourly 1 https://wordpress.org/?v=6.7.2 https://claxon-communication.com/2012/04/10/death-of-the-elevator-pitch/#comment-227 Fri, 13 Apr 2012 12:58:19 +0000 https://claxon-communication.com/?p=3346#comment-227 […] == "undefined"){ addthis_share = [];} Earlier this week, I made the case for having a good Elevator Pitch. But let’s be honest: creating an elevator pitches can be stress-inducing. It doesn’t […]

]]> https://claxon-communication.com/2012/04/10/death-of-the-elevator-pitch/#comment-226 Tue, 10 Apr 2012 17:48:41 +0000 https://claxon-communication.com/?p=3346#comment-226 Agreed! I think the power comes in the combination. The trick is if we are able to define our challenges with pictures this will also allow us to better express it with words. After all, most often we are just trying to tell a story with our words. If we have the pictures in our heads it makes it that much easier to make them come to life in our conversations.

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