Comments on: The 4 Personalities of Tom Ahern https://claxon-communication.com/2012/06/05/the-4-personalities-of-tom-ahern/ Claxon creates powerful messaging for purpose-driven clients. Mon, 14 Jan 2013 14:30:08 +0000 hourly 1 https://wordpress.org/?v=6.7.2 By: Claxon Marketing – Stop talking to donors like donors https://claxon-communication.com/2012/06/05/the-4-personalities-of-tom-ahern/#comment-232 Mon, 14 Jan 2013 14:30:08 +0000 https://claxon-communication.com/?p=3515#comment-232 […] A real, live person who represents the type of person who will be reading the piece. (This is why personas are so important.) Write something they’d love to read. Others will love it, […]

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