Comments on: Community Foundations playing with their verbs https://claxon-communication.com/2013/05/22/community-foundations-playing-with-their-verbs/ Claxon creates powerful messaging for purpose-driven clients. Wed, 24 Jul 2013 15:17:28 +0000 hourly 1 https://wordpress.org/?v=6.7.2 By: Claxon Marketing – Easy-peasy method to test out potential pitch words with link shorteners https://claxon-communication.com/2013/05/22/community-foundations-playing-with-their-verbs/#comment-310 Wed, 24 Jul 2013 15:17:28 +0000 https://claxon-communication.com/?p=4900#comment-310 […] newsletter, your web page, a blog post—that includes variations on your verbiage. Test out your verbs and your pronouns. Try out pitches developed by team members. For each one that you want to track, […]

]]> By: Claxon Marketing – The words your supporters use are as important as the words you use https://claxon-communication.com/2013/05/22/community-foundations-playing-with-their-verbs/#comment-309 Thu, 11 Jul 2013 18:01:11 +0000 https://claxon-communication.com/?p=4900#comment-309 […] are important. We’re clear on that, right? Verbs, pronouns—they matter. They make people feel and act. They are the tools you use to explain […]

]]> By: Claxon Marketing – The verb is the word https://claxon-communication.com/2013/05/22/community-foundations-playing-with-their-verbs/#comment-308 Fri, 24 May 2013 17:52:16 +0000 https://claxon-communication.com/?p=4900#comment-308 […] I’ve been on a verb bender. I mentioned it in this edition of the Claxonette and also in this post. I’ve been asked by some readers to explain what the heck I mean and cough up some gosh darn […]

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