Comments on: Why ‘provide’ is the lamest verb ever

By: Claxon Marketing – Eradicating Provide

Claxon Marketing – Eradicating Provide — Fri, 01 Aug 2014 19:15:29 +0000

[…] We needed help! We needed a new mantra that declared our drive, passion and experience not some rigmarole statement packed with as many words as possible. It had to be action oriented because CSI is all about movement and service and community. We needed a good verb because we don’t simply “provide” anything (see Erica’s blog post from April 3, 2014). […]

By: Claxon Marketing – Please step away from your Mission Statement!

Claxon Marketing – Please step away from your Mission Statement! — Tue, 08 Jul 2014 23:07:57 +0000

[…] Find an alternative to provide: You knew that was coming, didn’t you?! I’ve written about this a lot, so won’t bust out my soapbox in this post. If you aren’t sure why provide is so bad, you can read all about it here. […]

By: Claxon Marketing – Now that’s how you say Thank You!

Claxon Marketing – Now that’s how you say Thank You! — Mon, 02 Jun 2014 21:26:03 +0000

[…] comes to marketing…and life in general. In addition to ‘non-profit‘ and ‘provide‘, showing gratitude is a soapbox I regularly haul out and hop on top of (look here and here […]