free webinar Archives - Claxon Communication

Vu Le & a Free Webinar

April 4, 2017 by Erica Barnhart

Vu Le & Erica Mills immediately after eating way too much vegan Thai food.

What are you doing on Wednesday, April 26 at 2pm Pacific? I ask because I’m going to be having a candid conversation with the one and only (and very hilarious) Vu Le and I’d love for you to join us.

In case you’ve been buried under a rock in the hinterlands of Siberia, Vu is one of the brightest stars in the nonprofit sector these days.

His blog–Nonprofit with Balls–is a must-read for everyone in the social sector. He’s the Executive Director of Rainier Valley Corps where they are on a mission to promote social justice by cultivating leaders of color, strengthening organizations led by communities of color, and fostering collaboration between diverse communities.

Not that any of my webinars are scripted (as you likely know, me and scripts get along as well as me and podiums, which is to say not well at all…scripts and podiums make me feel hemmed in…eek!), but this one will be particularly free-ranging. In a good way.

You will likely hear us talk about:

Equity, diversity, and inclusion…not just lip service
Using language to build trust
Hummus and unicorns and martinis
Grantee/grantmaker power dynamics
Capacity building: doing it and funding it

And a bunch of other stuff.

What I appreciate so much about Vu is his ability to infuse heady topics with belly laughter. Pure genius and goodness.

So sign yourself up. Then when the day/time arrive, kick back with your favorite mid-afternoon beverage and be prepared to laugh and learn.

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Personal Branding & Cute Little Cows

January 9, 2017 by Erica Barnhart

Moooooooooooooooo.

That’s what I hear in my mind when I hear the word “branding”. Cows. Wandering around the pasture. Chewing their cud. Staring off into middle distance.

They’re cute, aren’t they?

But branding isn’t about cows at all. (Yes, cows are branded, poor little things. But we’re not talking about that. Ouch!)

Personal branding is about putting your unique stamp on the world. It’s about figuring out who you are at your core. What your values are. What your personality is. What you stand for. And then infusing that throughout your personal and professional lives.

Personal branding isn’t particularly complicated. But if you’re someone driven by mission–someone like you–it’s a liiiiiiiiitle more complicated because of the whole aligning your personal values with those of the organizations for which you work.

Just like an organization or a company, you already have a brand. But are you managing it well? That’s the question. And that’s what we’re going to tackle in this month’s free webinar.

Specifically, we’ll cover:

Why you should actively care about your personal brand (Hint: It has to do with being happier and more successful.)
A super practical way to define your personal brand.
What your words say about your personal brand.
How the narrative, visual, and experiential aspects of your brand work together… and what bad things happen when they don’t.
How to be true to your personal brand in different contexts, including at work.

Here are the details. Hope you’ll join me! (If you can’t join live but are interested in the topic, register anyway and you’ll auto-magically get the recording.)

January 25, 2017
1-2pm Pacific

376 Ways to Give Good Gratitude

December 11, 2016 by Erica Barnhart

Did you feel a slight shift in the atmosphere last Wednesday at 1pm Pacific? A wave of well-being that you couldn’t place? A yearning to thank your barista just a little bit more vociferously than usual?

That’s because right about then me, Shanon Doolittle, and about 250 of our closest friends were dishing about good gratitude. Good grief did we have fun!

Shanon always wows with her practical, yet totally inspired tips for donor love. The Goddess of Gratitude did not disappoint. (I wasn’t actually counting but I think 376 is a pretty good guestimate of how many ideas Shanon gave out during the webinar. All very doable, by the way.)

Want to hear a surprising thing Shanon said about writing a thank you note?

Don’t start with: “Thank you for…”

Nope, start with something zippier. You expect a thank you note to start with the words “Thank you.” The expected rarely dazzles a donor. (The Wordifier has your back when it comes to finding better words, don’t you worry.)

Kiss boring thank you notes to curb and get your gratitude train going full steam ahead as you head into 2017. Listen to the recording of this free, fun-filled webinar.

(Plus you’ll learn how Shanon and I met, which is a fun little story.)

Listen right here, right now. >>

#GivingTuesday Gratitude (& a free webinar)

November 30, 2016 by Erica Barnhart

gratitude, fundraising, free webinar Phew. You made it through another #GivingTuesday. Awesome!

Now what?

Have you thought about how to thank the fab donors who donated to you on #GivingTuesday?

Have you pondered how you’re going to handle the thank-then-turn-around-and-ask tango that happens between #GivingTuesday and year-end?

Do you have ideas for how to infuse gratitude into your donor loooooooove strategy so you have an explosive, joy-filled fundraising year in 2017?

Maybe a tidge? Maybe not at all? Maybe you have but want new ideas for changing things up?

Well have I got good news for you: I’m doing a free webinar next week with the Goddess of Gratitude, Shanon Doolittle!!!!

Gratitude-a-palooza: A gazillion ways to make your donors feel like rock stars
Wednesday, December (yikes, December!) 7, 2016

1-2Pm Pacific

Can’t join us live? No big. It’ll be recorded. But you have to sign up to get the recording. So sign up, sit back, and soak up all the ideas me and Shanon have to share with you.

Oh, yeah, we’ll also have lots of time to answer your questions so bring ’em on!