Ep 22: Marlette Jackson and Erin Dowell: Are you guilty of woke-washing?

On this episode of Marketing for Good, Erin Dowell, JD, and Marlette Jackson, PhD join Erica to discuss woke washing (“appropriating the language of social activism for marketing purposes”), allyship, advocacy for corporate gain, implicit bias, and the concept of cancel culture. Erin and Marlette ask a series of questions throughout the episode that can help you do a culture audit of your organization at a deeper level. 

Are you a leader that communicates with clarity and confidence?

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Are you a leader that communicates with clarity and confidence?

X