I’ve written a fair amount on this blog about gratitude and giving thanks. It’s super duper important when it comes to marketing…and life in general. In addition to ‘non-profit‘ and ‘provide‘, showing gratitude is a soapbox I regularly haul out and hop on top of (look here and here to see what I mean).
So when I got these stupendously awesome thank you notes, I wanted to be sure to share them with you. Cuz who doesn’t need a little inspiration in their life?!
This first one came from Michael Stringer, one of the conference co-chairs of the Oregon Nonprofit Leaders Conference (which, by the way, is possibly the best run conference I’ve ever been privileged enough to be a part of). Although written on letterhead, which can feel more formal, his thank you is warm, genuine and personalized. Look at how he incorporated the content from my sessions into the thank you by swapping out “elevator speeches” for “pitches”. Love this guy!
The next two are from came our way because, as a way of showing gratitude to Claxon fabulous clients, we made a donation in their name via Donors Choose so that a third grade class could start a book club. Every single student wrote a thank you note. Every single one. These are two of about 25 that we received. Um…awesome!
If 8 year olds can knock gratitude out of the park, so can you! Your thank yous don’t need to be fancy–they need to be genuine, heart-felt, authentic.
Be creative. Have fun. Notes, phone calls, social media shout-outs, profiles in your newsletters–the ways in which you can show gratitude are almost endless. How will you show gratitude?